Topsy Brings Its Popular Social Search Algorithm to Google+

Topsy is known for being the best third-party search client for Twitter. Well now everyone’s favorite Twitter search engine is bringing its popular crawl algorithm to Google+.

As Google+’s popularity grows, we can expect to see more third party extensions spring up. In particular, Topsy’s announcement is great because it services a void in the market. Face it, Google+’s search interface sucks. Google, a search company, has so far blown the opportunity to innovate on social search with its own Google+ product.   

It will be fun to watch Google compete with Topsy on its own platform. Google has a home-court advantage, but Topsy’s specially tailored social algorithm is a major win. 

Stay tuned.